As part of its commitment to promoting women’s economic autonomy in Latin America, Pro Mujer launched Todas Financieras, a comprehensive financial education program designed specifically for women in Latin America that combines practical tools with an intersectional and gender perspective.
Todos Financieras seeks to support women on their path to financial autonomy while recognizing the multiple structural challenges they face. Through relevant and accessible content adapted to each stage of their financial journey, the program offers a training experience that empowers women to understand, manage, and plan their personal finances with freedom and security.
“We want every woman to see herself as the protagonist of her finances. This program not only offers women knowledge, but also the confidence, vision, and tools to make decisions that can change their lives,” said Anna Romanelli, Director of Education and Entrepreneurship.
Core areas of focus:
- Inclusion: Reducing gaps in access to financial tools among marginalized women.
- Empowerment: Fostering knowledge, reflection, and informed action to achieve economic autonomy.
- Context: All content considers the life stages and barriers that might impact women’s financial lives.
Beyond Social Impact: Benefits for Business
Todas Financieras is also designed to generate a direct impact on the business ecosystem and business models of companies and organizations that are committed to inclusive and sustainable development. Integrating Todos Financieras into your corporate strategy will allow you to:
- Expand your reach and connect with key audiences;
- Build loyalty and trust;
- Diversify risks and contribute to more stable and profitable markets.
Investing in women’s financial education not only transforms lives, it also strengthens economies and opens up growth opportunities for the private sector.
With this new module, Pro Mujer reaffirms its commitment to creating transformative, accessible, and impactful educational materials for millions of women in Latin America.
