Blog

Gender Bias and the Challenges of Becoming a Female Entrepreneur

“Feeling scared about asking for financial help and concerned about not getting clients” is how Sofia Cruz del Rio described her first days after starting her own business, Tekiti, in Mexico. After seven challenging years, Tekiti has grown into a company that promotes Mexican culture in the hotel industry while supporting Mexican artisans who produce…
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Tod@s Por Ellas: Raising Breast Cancer Awareness in Latin America

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Pro Mujer has joined forces with different organizations in Latin America to launch the Tod@s por Ellas campaign. With this initiative, we reinforce our commitment to advance health care for women by raising awareness and ensuring more women have access to preventive and treatment care. Tod@s por Ellas provides access to free virtual workshops on breast cancer prevention and treatment, while providing access to mammography tests for incarcerated women in Mexico.  The virtual workshops featuring medical experts and breast cancer…
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Pro Mujer and Toyosa S.A. have teamed up to help women entrepreneurs buy motorcycles to expand their businesses

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During the pandemic, the demand of motorcycles has increased as they serve as public transportation and a work tool for many people in Bolivia. Pro Mujer, a women’s development organization and Toyosa, a vehicle importing company, have joined forces to help hundreds of women access a special credit to buy motorcycles. “We want to make this financial service available to all women especially…
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COVID-19 hasn’t stopped Pro Mujer from tackling ‘period poverty’

The reality for millions of people is that they menstruate with shame, unsafely and unhygienically. The taboo and stigma that accompanies menstruation in many communities creates inequalities around the world. According to UNICEF, around 500 million women and girls lack access to clean bathrooms and facilities to take care of their menstruation. In Latin America,…
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Mujeres de Cambio: A Network of Women Entrepreneurs Ready to Change Latin America

Pro Mujer is proud of our partnership with Disruptivo TV to continue empowering women entrepreneurs in Mexico through access to mentorship and trainings. Women entrepreneurs in Latin America continue to be at disadvantage compared to men. From a disproportionate lack of access to financial services and impact investment funds that meet their needs, to discrimination…
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Incorporating gender inclusive strategies into any business or investment

Through a set of checklists, investors and financial services providers can include a gender lens into their portfolio to support women-led businesses, advance gender equality and strengthen economies in Latin America. Investors have the power to advance gender equality and strengthen economies in Latin America. They play an important role in supporting women-led businesses and businesses that create products that positively impact women and girls. Investing with women…
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HEALTH CARE AT PRO MUJER: GOING DIGITAL TO BREAK BARRIERS

Pro Mujer is incorporating new technologies to provide preventive healthcare to women in Latin America High quality, affordable, and gender-sensitive healthcare remains largely inaccessible to women in Latin America. Many often face the burden of unpaid childcare and work, making lack of time a critical barrier to prioritizing care for themselves. Some lack a nearby…
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A Gender Lens Investing Scorecard Helps Investors and Companies Advance Gender Equality

As part of Pro Mujer’s efforts to strengthen gender lens investing in Latin America, we have joined forces with Deetken Impact, an impact investing firm in Canada, to create an innovative Scorecard to help investors and companies incorporate a gender approach to their investments and business models. The Scorecard was developed as part of the…
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Pro Mujer Launches Bolivia’s first Country-wide Helpline to Support Women Experiencing Violence

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Bolivia is one of the most violent countries for women in the world. The new helpline provides counselling and intervention to save lives and help end gender-based violence in the country. According to the Economic Commission for Latin America and the Caribbean (ECLAC), Bolivia ranks among the countries with the highest rates of femicide in Latin America,…
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Pro Mujer launches Covid-19 app to keep its employees safe across Latin America

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As part of our efforts to respond to the COVID-19 pandemic, Pro Mujer’s technology team, led by Chief Technology Officer Lelio Di Geronimo, developed and launched the mobile app RADAR for Pro Mujer’s employees across Latin America. The app provides a daily snapshot of the organizational risk for COVID-19 infection, helping Pro Mujer respond swiftly…
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